What Sets Us Apart

Why Lifeline Rentals:

As mentioned on our “About Us” page, many of our policies were specifically designed due to dissatisfaction with other property management companies that were previously engaged to manage our founder’s investment properties. Their short-term, self-centered approach left a significant impact on both profit margins and overall quality of life of the tenants. Realizing that there was no other choice, he decided to take control and rethink the management of the properties in a manner that prioritized the needs of the investor and the tenant instead of the management company.

Today, we proudly have a comprehensive set of policies and procedures in place that aim to simplify the lives of our clients, staff, and tenants. For instance, our 30-day termination policy stems from unsatisfactory past experience with bad management companies. Wherein clients are contractually forced to stay with a substandard company for a year or more. We understand the frustration it can cause, so we offer the flexibility to terminate the management agreement with just a 30-day notice. In fact, in most cases, we are willing to release you from the agreement immediately. We have complete confidence in our ability to consistently meet and exceed your expectations. While we cannot guarantee perfection in every circumstance, please rest assured that we will go above and beyond to earn your business each and every month.

Unlike many management companies that are primarily motivated by securing the first available tenant for a property to earn a procurement fee, we take a different approach. We believe in conducting thorough screenings of prospective tenants, diving deep into their backgrounds and assessing their ability to pay. With the vast amount of information available today, we utilize computerized screening reports that include full credit reports, criminal histories, and courthouse records such as judgments, eviction filings, bankruptcy, and foreclosures. Additionally, we perform manual verifications of employment and rental history. We reach out to previous property management companies to obtain reports on payment history, property condition, and pet policies. We meticulously cross-check information, searching for any inconsistencies and conducting further research to ensure accuracy. Our aim is to provide you with far more information than a standard credit report. Furthermore, we even verify the authenticity of the previous landlord reference listed on the application by accessing county property ownership records. In some cases, we have gone to the extent of retrieving criminal history articles from local newspapers to present a comprehensive picture to our property owners, enabling them to make the most informed decision possible. In terms of rental market values, we take a realistic approach. Many companies tend to overestimate the rental value of a property to entice clients and lock them into long-term contracts. However, we adopt the opposite strategy. We advise that in many cases, accepting slightly less than the market rent can be more profitable in the long run. Allow us to explain: turnover represents the largest expense most landlords experience, including lost rent during vacancy, new procurement fees, and significant costs associated with painting, cleaning, and other tasks to prepare the property for showings. Receiving a mere $50, $100, or even $200 extra per month will likely not offset these losses over the course of a 12-month lease. Instead, we recommend accepting a slightly lower rent, which tends to attract tenants with excellent credit histories. These tenants have the luxury to select the best deal on a quality property. Moreover, when it comes time for lease renewal, tenants who already have a favorable rental rate and a positive experience are more likely to choose to stay. These examples represent only a handful of the many ways we differentiate ourselves. While it may seem that our approach could result in lower profitability, counterintuitively, we have discovered that problem tenants lead to unhappy owners, causing stress and burnout among our staff. The high turnover of dissatisfied owners and problematic tenants generates a tremendous amount of unnecessary work. Conversely, when property management is done right, owners and tenants tend to stay for the long term.

Our streamlined processes, automated systems, and unwavering commitment to client and tenant satisfaction allow us to focus our attention on ensuring their happiness, and has been the key to our success.